College Launches “What’s In A Name?” Public Awareness Campaign

The Ontario College of Social Workers and Social Service Workers is pleased to announce the launch of its first-ever online public awareness online campaign. What’s in a name? promotes awareness of the College and the Online Register of social workers and social service workers in Ontario. It also reinforces the College’s ongoing mandate to protect the public interest through the campaign’s full tagline, “What’s in a name? Protection for you.”

We will provide a review of the campaign, with feedback from stakeholders and performance metrics, in a future issue of Perspective.